How ODEX works
Follow the work.
What happens between a customer’s message and a finished job — and how you set an employee up to do it.
What happens to every ticket
Eight things an ODEX employee does with work.
Not every ticket needs all eight. Each one is a real capability, used where the job needs it.
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01 Business context Knows your business
Your details, hours, areas and rules — asked once in setup — plus the documents you upload: menus, brochures, price lists, policies.
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02 Qualification Qualifies
Sales asks about need, budget and timeline. The Real Estate team scores buyers 0–100 and marks 60+ as qualified.
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03 Procedure Follows your path
A procedure is how the job is done, the same way every time — “send the order to the team”, “pass a viewing request to the coordinator”.
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04 Connected action Acts in your apps
Looks up a customer, updates a deal, creates an invoice — inside the systems you connected.
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05 Automation Keeps work moving
Rules that run without anyone asking: a follow-up task two days after every new opportunity; the team notified when a buyer’s brief is complete.
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06 Approval Asks before what matters
Anything set to Ask first waits in Approvals for a manager’s yes.
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07 Hand-off Hands work over
To a teammate who owns that part — or to a person, for anything people should handle.
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08 Outcome Closes the loop
The customer is told exactly where things stand, and your team sees the record.
Follow one ticket
From a message to a finished job.
Pick a ticket and scroll — it collects a stamp at every step.
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01 Message
A customer writes.
On WhatsApp or your website chat — whenever they like.
Two chicken shawarma plates and a fattoush, delivery please.
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02 Knowledge
It checks your menu.
Items, availability and the delivery fee for the address — from what you gave it.
- Chicken shawarma plate · available
- Fattoush · available
- Delivery fee · from your areas
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03 Confirm
It reads the order back.
Nothing is placed until the customer says yes.
2 × chicken shawarma plate, 1 × fattoush, delivered to you. Shall I place it?
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04 Record
The order becomes a record.
Priced from your saved menu — never by the AI.
- Status · Placed
- Items · 3
- Price · from your menu
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05 Procedure
It follows your path.
The same route every time: a task for your team, your procedure, or a connected app.
- A task for your kitchen team
- or one of your procedures
- or one of your connected apps
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06 Approval
You decide what needs a yes.
Any step set to Ask first waits in Approvals — and the customer is told it’s waiting.
Waiting for your decision
- Approve
- Reject
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07 Hand-off
The right teammate takes over.
A problem goes to Customer Care, within your care policy.
Late delivery · note added · task opened
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08 Outcome
Everyone knows where it stands.
Placed, sent to your team to confirm, or waiting for approval — said plainly.
Your order is placed and on its way to the kitchen. Thank you!
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01 Message
A buyer asks.
Any hour, on your website chat or WhatsApp.
Looking for a 3-bed in the Marina, budget around 3M.
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02 Knowledge
It answers from your material.
Only properties in your brochures, price lists and property sheets.
- Matches · from your property sheets
- Prices · from your price list
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03 Qualification
The buyer is scored.
0–100 on budget, timeline, property and area, reachability and payment. 60 and above is qualified.
- Score · 72 · qualified
- Budget ✓ · Area ✓ · Timeline ✓
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04 Record
The buyer becomes a lead.
Their brief is recorded — nothing lives only in a chat.
- Stage · Qualified
- Brief · 3-bed · Marina
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05 Procedure
A repeatable path runs.
The viewing request goes to Viewing Coordinator, who collects what your team needs.
Viewing request · details collected
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06 Automation
Nobody has to remember.
Requirements complete? Your team is notified and gets a task due in 4 hours.
- Notification · your team
- Task · due in 4 hours
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07 Hand-off
People handle what people should.
Price negotiation, contracts and mortgages go to a person — always.
Asked about a discount · handed over
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08 Outcome
The buyer knows what’s next.
Your team confirms the viewing — the AI never says it’s booked.
Thanks! Our agent will confirm a viewing time with you shortly.
Where the phone fits
Set it up at your desk. Stay in charge from anywhere.
The web workspace is where you hire, teach and set the rules. Your AI employees do the work. The ODEX app keeps the people in charge one tap away.
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Web workspace
Set things up
- Hire teams and employees
- Teach them your business
- Connect apps and channels
- Decide what asks first
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AI employees
Do the work
- Answer customers in your channels
- Qualify, follow procedures, update apps
- Stop and ask when an action needs a yes
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ODEX app
Stay in charge on the go
- Approve or reject waiting actions
- Alerts for approvals, hand-offs and tasks
- Take over a customer conversation — and hand it back to AI
- See your team’s queue and workload, and reassign work
- Chat with your AI employees
- In English or Arabic
Setting one up
Hiring takes six moves.
Watch the badge come together — the setup every ready-made team and employee walks you through.
A ready-made team, one employee — or start from a blank badge.
Tell it about your business, then upload or paste your menu, brochures, price lists or policies.
Choose where work goes — your team, a procedure or a connected app — and where customers reach you.
Decide what runs on its own, what asks first and what stays off.
Talk to it the way a customer would. Nothing is sent to real customers.
Turn it on. Come back any time to customize.
Intelligence
One subscription.
Access to leading AI models.
The employee owns the job.
The model is only the intelligence underneath it.
Each job runs on the engine ODEX recommends for it. Engines change; the employee — its knowledge, records and rules — stays exactly the same.
- Customer Support ✓ Same job · same knowledgeFast, accurate replies
- Marketing ✓ Same job · same knowledgeLong-form writing
- Qualification & Follow-up ✓ Same job · same knowledgeCareful scoring
Illustrative. Which models are available depends on your plan.
Questions
Before you hire.
What’s the difference between an AI Team, an AI Employee and building my own?
An Industry AI Team is several ready-made employees built for one kind of business, installed together and handing work to each other. An AI Employee is one ready-made specialist for one job, in any industry. Build your own when the job is specific to you — and group employees into your own teams.
Can I change a ready-made employee?
Yes — its answers about your business, knowledge, connections, routines, extra instructions, memory and model are yours to change. How the job works inside is part of the product, so it keeps improving with updates you choose to take.
What can an employee do in my other apps?
Only what you allow. Each app is off for an employee until you switch it on, and each action runs on its own, asks first or stays off. Deletes, sharing changes and anything ODEX can’t classify can never run on their own.
Which AI models do the employees use?
One subscription gives your employees access to leading AI models — ODEX picks the right engine for each job. The employee owns the job; the model is only the intelligence underneath it.
Does it remember my customers?
With memory on your plan, employees remember rules, decisions and lessons across conversations. You can review, change or remove anything, or switch memory off.
Pick the job. Tell it about your business. Try it before a single customer sees it.